Job Description

Automotive Sales Manager

Berglund CJDR

Berglund Automotive is a family-owned automotive group with 10 rooftops and 20+ brands across Southwest and Central Virginia. We are known for developing leaders, promoting from within, and providing long-term career opportunities.

The Role

The Automotive Sales Manager is responsible for leading the sales department’s daily operations, driving performance, and developing a results-oriented sales team. This role is hands-on and ideal for a leader who thrives on accountability, coaching, and consistent execution.

What You’ll Be Accountable For

• Consistently meeting or exceeding monthly new and used vehicle sales targets .
• Improving gross profit, close rates, and lead-to-sale conversion .
• Managing and developing a sales team through daily coaching and training .
• Ensuring CRM compliance and disciplined follow-up on all showroom, online, and phone leads.
• Assisting in deal structuring and closing to maximize profitability and customer satisfaction.
• Maintaining strong CSI scores and resolving customer concerns promptly.
• Partnering closely with Finance and Service to deliver a seamless customer experience.

What We’re Looking For

• Proven success as an Automotive Sales Manager .
• Demonstrated ability to drive results, manage performance metrics, and develop talent .
• Strong leadership, communication, and decision-making skills.
• Experience using CRM and sales management tools.
• Customer-first mindset with a high level of professionalism.
• High School Diploma or equivalent required.
• Valid driver’s license and good driving required.

Why Berglund

• 10 rooftops = real career mobility for high-performing leaders
• Opportunities to advance into senior management and multi-store leadership roles
• Stable, growing organization with long-tenured leadership
• Competitive pay plan and comprehensive benefits
• A culture that values accountability, development, and doing business the right way

Berglund Automotive is an equal opportunity employer, and we encourage candidates from all backgrounds to apply.

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